Your data can help you

see more clearly


We help you see what's possible.


The world is more knowable than ever before. Nevertheless, many businesses struggle to use data to understand their customers better or build smarter products. What's the right way to fold data into your long-term strategy? How can it make your products more valuable? 


Founded by Max Shron, Polynumeral  leverages data to help executives understand their customers and build smarter products. Through advice, analysis and code, we help unlock the hidden potential of  data.

If you’re new to Data Science, you should get help from an expert. We enlisted Polynumeral to help us hit the ground running and their results have exceeded even our own high expectations.
— Oliver Hurst-Hiller, CTO of
Thank you so much for your efforts to help us put together a data team. We are so excited with the results, and we could not have done it without you.
— Lon Binder, Vice President of Technology, Warby Parker

Let's talk about you and your data.




Max's book, Thinking With Data, is now available from O'Reilly Media. From the back cover:

Many analysts are too concerned with tools and techniques for cleansing, modeling, and visualizing datasets and not concerned enough with asking the right questions. In this practical guide, data strategy consultant Max Shron shows you how to put the why before the how, through an often-overlooked set of analytical skills.

Thinking with Data helps you learn techniques for turning data into knowledge you can use. You’ll learn a framework for defining your project, including the data you want to collect, and how you intend to approach, organize, and analyze the results. You’ll also learn patterns of reasoning that will help you unveil the real problem that needs to be solved.

Learn more or buy the book from O'Reilly or Amazon.